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Dawid Stojan
Written by Dawid Stojan

What is mobile in-app message about?

Here is the article about in-app messages that you can show to users of your mobile app.


In-app notification is an alert sent inside your mobile application to users who are actually using this application right now. It consists of personalized icon and a short text. 

In-app notifications help you to keep your users engaged, grab their attention and redirect to specific places of the application on specific time.

In-app notifications are a simple and effective way to catch the attention of your users. 

Automated in-app messages and sequences of such notifications can be created on the basis of characteristics and behavior of your users.

Note: sending in-app messages requires to set up our mobile SDK in your mobile application. To learn more visit SDK documentation available here.

How to create an automation with in-app message?

First of all go to Campaigns section and choose Mobile in-app messages.

Fill in basic informations about your future campaign and choose For automation type.  



Now you need to create in-app message for your campaign. 

Fill in the following fields to compose your in-app message:

  • Name - Name of the message visible only for you and your team-members.
  • Title - Heading of your in-app message written in bold.
  • Body - Content of the message.
  • URL name - Clickable text you want to be written on the button.
  • URL link - The redirect link in the button inside the message. 

You can add another in-app message to your campaign to make A/B test. 

On the next step you have summary of your campaign to check all of the details and make it either a draft or an active campaign ready to be used in automations. 

Congratulations, you have created your first mobile in-app campaign! 

Now to use it you need to go Automations and create a workflow with it.

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