How to use Global Variables
Learn how to create dynamic variables yourself!
For the ease of understanding, Global Variable works like a Snippet Tag that you create. They allow you to simultaneously change content of your communication to suit your Business needs.
- Let's say you have Email Campaign prepared for various Business Owners. By using Global Variables you can send personalised messages changing only variables content, not the email templates.
- Sometimes you just want to send certain amount of emails in your campaign. Simply use Global Variable as a counter in the automation to limit the number of emails sent.
- If you want to change the receivers of your automated communication(such as emails or pop-ups), simply use Global Variable in the Filter module and change the contect of the Variable anytime to target new audiences, without the need to redo your automation!
- You can render specific product in your message to increase the sales inside specific target groups.
How to use them
Global Variables can be used in:
- Email templates,
- Bot messages,
- HTML blocks.
To create your new Global Variable go to Tools -> Global Variables.
Click on Create new to add new Variable, you will see a window pop up.